The number of female entrepreneurs continues to grow each year. In the U.S. there are nearly 13 million women-owned businesses, which represents approximately 42% of all companies in the United States.
Despite these successes, there is certainly still a gender gap when it comes to getting funding for business startups, with only about 2.3% of venture capital funding going to female entrepreneurs. If you are a woman who has her sights on becoming her own boss and are finding difficulties navigating the gendered aspects of an already complex business world, then you are certainly not alone.
But there is no need to lose hope, and we are here to help you on your path to creating a successful small business. In this article, we cover the best small business ideas for women entrepreneurs. As you will see, there are tons of options when it comes to the type of business you can start, whether you want to own a business full-time, start a side hustle, or earn some passive income.
The Best Online Business Ideas for Female Entrepreneurs
Whether you are a stay-at-home mom who does not want to send her kids to daycare or you just like the idea of being able to work from wherever life takes you at a given moment, online businesses can be highly lucrative for women entrepreneurs. Below we have listed some great business ideas for the woman who prefers to work online.
1. Create Online Courses
These days, there are so many people that turn to the web to expand their skill set. There are many reasons that people do this. Often, people will turn to online courses to improve their hireability, while others partake in online classes because they want to learn something new.
Whatever the reason, there is a huge market for online classes taught by people with a range of skill sets. Do you have any skills that you think other people would be interested in learning? If so, starting an online course business could be a great business idea for you.
One way to go about this would be to host your classes on your own website. Another option is to make courses for anyone of the many course hosting sites like Udemy or Coursera. If you excel at teaching and know how to make high quality videos (or can find a talented videographer to help you out), then starting your own business making online courses can be a highly profitable business idea.
You might think that people are only looking for courses in “hard skills” like computer science, data analytics, and app development. There are a lot of people who want these types of courses, and if you excel at these “hard skills” then you will indeed find a large market.
However, there is also a huge market for “soft skills” courses like graphic design, cooking, creative writing, and painting. One of the great things about making online courses is that they can be a great source of passive income. Once you make the course, people may still be paying for it for years to come, and if you continue to make more courses, the revenue can really start to add up.
Moreover, you can be self employed and teach people about the things you are passionate about.
2. Start a Blog
When people think about bloggers, they will often envision someone traveling the world and writing about all of the incredible places they have visited, but you can really make a blog that specializes in just about anything. Of course, some types of blogs tend to be more profitable than others.
A type of blog that has the potential to be quite lucrative is one that bases the content they write with affiliate marketing in mind. With affiliate marketing, you can make blog posts about certain products and get paid by companies when someone buys a product on their site after clicking on a link you have put in your blog.
A popular choice for affiliate marketing blogs is to register for Amazon’s affiliate marketing program. Because Amazon sells so many products, you can find a niche that works best for you to write about. If the blog becomes popular, you can even hire people to write the blog posts for you, and all of this can be done from the computer.
3. Start a Social Media Management Business
There are so many people and businesses who are looking for someone with social media marketing skills to manage their accounts. There is a good reason for this: so much marketing is now conducted through social media. Some clients that you might find paying for your services could include small business owners, musicians, artists, influencers, life coaches, and much more.
If you are someone with their finger on the pulse of social media trends and understand the ins and outs of marketing on social media platforms, then this kind of business may be perfect for you.
4. Start a Youtube Channel and Turn it Into a Business
Starting a popular youtube channel can take a lot of work and a considerable amount of time, but when you consider that the upfront costs for starting a Youtube Channel are usually quite low (so low that you likely won’t have to look for investors) and that the work is often quite fun, you can start to see how this kind of business would be perfect for some female entrepreneurs.
Business? Yes, you can turn a Youtube Channel into a Business! Once your channels starts to gain some traction, you can monetize your videos and get paid by Youtube for creating content. Moreover, depending on the subject matter of your videos, you can start to get paid buy companies to market their products.
You could even start to sell merchandise or use your Youtube channel as a way to launch an ecommerce platform where you sell products relevant to your channel’s theme or even sell your own products on etsy. There is a lot of money to be made here, and if you do not have much time, you could make your Youtube your part time job and possibly expand it to a full-time gig if your channel becomes a hit.
5. Start a Writing Business
Do you excel in written communication and proofreading? If so, there are many business opportunities for people with this skill with a range of business models to choose from. One option is to become a freelance writer.
It can take some time to break into this field if you do not have a background in a field like journalism, and you might have to start with copy editing for relatively low wages, but the flexibility of this kind of gig makes it quite an attractive option for many people.
Another option is to start a writing business in which you employ other people to write for your company. In this case, your job might be vetting candidates, communicating with clients, and delegating tasks to employees. Often, clients will choose a writing business that is known for producing search engine optimized (SEO) content over freelance writers.
This business model has greater prospects for growth than freelance writing, but choosing between these two will likely depend on whether you prefer producing or management.
6. Become a Virtual Coach
There are many people who need help sorting their life but prefer a coach rather than a therapist (or a combination of both). If you are good at listening to people and provide concrete solutions and methods for addressing their problems, then you may want to consider becoming a virtual coach.
Of course, you do not have to limit yourself to giving advice about dating, organization, or time management. There are many types of coaches. For example, you could become a virtual personal trainer or a virtual personal chef.
If someone wants to start eating healthily, you could schedule your appointments around common times to go shopping or to eat and coach people through the shopping or cooking process, all the while telling them the rationalization for each step and teaching them to form beneficial habits.
This is just one example, but there are countless variations on the virtual coach theme, and whatever topic you focus on will largely depend on your interests and skills.
7. Become a Virtual Assistant
Many people who do not have an office still need an assistant for things like calendar planning, bookkeeping, and much else. Because of this, good virtual assistants are highly valued. You can do everything an in-person assistant does except do it online. Becoming a virtual assistant can be highly profitable for business women.
The Best In-Person and Brick-and-Mortar Business Ideas for Female Entrepreneurs
1. Start a Food Service or Catering Business
If you’ve got a talent for cooking and can manage a small staff of people, then starting a catering business could be a great option. Starting a catering company generally requires only a small amount of upfront costs. One way to start getting your name out there is to cater for events or weddings hosted by people that you know, so that you can get more business through positive word-of-mouth listening, which is particularly important in the catering business.
Catering can be a full-time business or a side-job. If you enjoy cooking, then you can simply make extra money through occasional gigs. Often events will be hosted on the weekend, so if you are busy during the work week, then catering can be a great way to add extra income.
On the other hand, it’s quite possible to start a full-time catering business. However, it may take some time before word about your new business reaches enough people for your business to operate on a full-time schedule, and you may need to invest in equipment that can handle a heavy load.
2. Start an Event Planning Business
It is quite possible to make a considerable amount of money with an event-planning small business. Moreover, event planning can be a lot of fun. Events can include private parties, wedding planning, conferences, business launches, gallery exhibitions, and much more!
If you decide to become an event planner, it is often a good idea to establish your event planning niche. It is better to be the best at planning a few particular types of events than to be merely proficient in all types of events.
3. Start a Pet Care Business
If you love pets and know how to make them happy, then you might be perfectly suited for a pet care business. This could include pet sitting and dog walking. This kind of business will often not require a huge time commitment. Plus, you will get to spend time with tons of adorable animals!
4. Open a Clothing Boutique
For those with an impeccable fashion taste, it can be a lot of fun (and reasonably lucrative) to open a clothing boutique business. While a significant amount of shopping occurs through online stores, the brick-and-mortar clothing boutique is still viable, especially if you specialize in a fashion niche or provide high-quality clothing in sizes that are hard to find at different stores.
5. Become an Interior Designer
If you have an eye for great interior decor, you should think about becoming an interior designer. It’s one of the best business ideas for women, with many successful businesses offering this service. Interior design services can include home, office, and business decor depending on your interests.
Moreover, you have a lot of freedom when it comes to how you organize your schedule. You will be able to choose the clients or jobs that you take on and work as a full-time job or work part-time.
6. Day Care Business
Many successful daycare businesses are women owned and run. A popular business model is the home-based business. Essentially, you run the daycare from your own home. You can get started by asking family and friends if their children need a place to go during the day.
The need for daytime childcare is continuing to increase. In part, this is due to the increasing number of parents who are working from home and need the house to be quiet and orderly during their working hours. If you can make your space a loving and caring place, you can likely expect many people to enlist your services.
Be Your Own Boss
Being a female business owner is an exciting and rewarding experience. More and more women are starting to run businesses, and you can be a part of that moment. As we have shown, there are many great business ideas for female entrepreneurs, with many of these options offering a great amount of flexibility and requiring a relatively small amount of startup costs.
We hope that we have provided you with inspiration and that you can go from this article to planning your next successful venture!